Alex works with airline clients to create accurate, relevant, and inspiring merchandising content that captures the uniqueness of each airline’s brand. He focuses on delivering quality digital messaging and visuals that enhance the flight shopping experience. He also works closely with the ATPCO product team on shaping the future of the Visuals portfolio. Alex is an experienced writer and aviation enthusiast. Born and raised in New Jersey, he has traveled to various countries around the world, speaks French, and now calls London home.