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Agenda

Elevate 2022 is the airline industry’s premier conference where you can network, learn, and embrace the latest methods and technology. We’re packing this year’s conference full of can’t-miss sessions led by some of the brightest business industry leaders and ATPCO experts. Explore topics like dynamic offer creation, sustainability, modern retailing, and more. Keep checking this page as we keep adding more excellent sessions!
  • Tuesday

    11 October
  • Wednesday

    12 October

0900 - 0905 EST
Game on! A welcome by ATPCO President and CEO

Three… two… one… go! Alex Zoghlin, President and CEO of ATPCO, welcomes all the players and previews what you can expect from this year’s in-person airline industry conference. 

From the ground we walk on through the skies we fly in to the galaxy we dream about, get ready to begin your journey and experience Elevate like never before.

1005 - 1025 EST
Storytelling through data: A decade in review

Once upon a time in a not-so-faraway land, ATPCO started collecting data... and we never stopped. 

Immerse yourself in our industry’s story through the most transparent lens there is—ATPCO’s data. Experience the never-been-told story and ask us questions. You might not want to hear the words “the end.” 

1410 - 1455 EST
The airlines rocking their retailing game

Reimagine, ramp up, and rock your airline retailing game this year. With tons of moving pieces in the industry, modernizing your retailing can seem overwhelming, but we’ve got a cheat code to share! We are breaking down three things your team can do today to improve your tomorrow.

1600 - 1645 EST
Sustainability across the four stages of retailing

Sustainability plays a huge role in aviation and it’s becoming a growing concern for travelers. Our colleagues are making changes to lessen the impact of travel on the earth, so how can we all support those efforts and help customers find the information they want to make responsible choices? Come join the quest for a more sustainable world.

0900 - 0920 EST
Leveling up travel: From blockchain to NFTs to cryptocurrency

The days of blockchain, NFTs, and cryptocurrency being just science fiction is over— these concepts are starting to have business implications, even in air travel. While the tech promises undeniable benefits, it’s time to find out what’s working and what’s not. Learn from these experts to understand what the future of blockchain, NFTs, and crypto might look like in our sector.

1100 - 1145 EST
Dynamic offer creation

Technology evolves to keep serving the changing needs of customers. Choice isn’t enough anymore—today’s customers crave a customized experience. As they shift from searching for the lowest fare to searching by attribute, you need tools to manage this movement. That’s what modern airline retailing looks like. Both rule-based and science-based pricing methods are changing the game… are you ready to play?

1145 - 1215 EST
Industry collaboration: Giving you a big voice for big impact

ATPCO’s mission has always been and will always be serving the air travel industry. We work with over 300 colleagues to innovate for all our futures through offer creation, offer distribution, offer presentation, order servicing, and offer servicing. If you are an ATPCO customer, you can start thinking big about where our industry has been and where we’re going. Really, the game is just getting started.

1400 - 1445 EST
Creating @ play: Express Contracts

Get your fares to market faster than ever before with Express Contracts, the power-up you never knew how much you needed. You’ll hear from one of ATPCO’s customers who adopted Express Contracts about how they embraced a better way to get negotiated fares into the market. Learn how to accelerate your revenue generation, improve your efficiency, and increase your customer’s satisfaction. It’s your move.

1400 - 1445 EST
Presenting @ play: Pro-level merchandising

From strategy to execution, Routehappy content is the ultimate merchandising solution. Deliver powerful, targeted, and compelling rich content to any point of sale while differentiating yourself from the competition. Hear from a Routehappy content user on how they use three unique types of content to improve conversion, upsell, and customer satisfaction. How can you start leveling up your offerings? Ready, player? Go!

1400 - 1445 EST
Creating @ play: Architect

A complete solution that entirely reimagines traditional fare filing, Architect is ATPCO’s premier pricing tool. Manage your strategic pricing rules, simplify your workflows, and automate the minutiae. Get visibility into every aspect of your pricing management and go from beginner to expert level with a new, streamlined workflow and user interface. Come see why Architect is what you’ve been waiting for.

1500 - 1600 EST
Creating @ play: Dual RBD training & what’s next in dynamic offer creation

One of the hottest games of the season? Dynamic pricing! But for airlines, getting to true continuous pricing is a long and complicated question. Dual RBD is ATPCO’s answer to how you can create more price points without heavy investment. See why over 50 airlines are already creating more offer types that can be targeted to customers. High yield, high score! Then, stick around to hear other game-changing initiatives the dynamic offer creation working group is putting into motion to level up the industry.

1500 - 1600 EST
Presenting @ play: Next-gen shopping experiences

Start competing in tomorrow’s game today with ATPCO’s Next Generation Storefront. The future of flight shopping is already here, and it starts with shop-by-attribute and comparison-shopping displays. Create consistent, predictable results and a better-all-around flight shopping experience for your customers. Don’t just play the game, shape the standards that are driving the future of flight shopping.

1500 - 1545 EST
Community Participation: Is your airline making the most out of your access?

So, you’re already part of our Community Participation program, but are you utilizing it to level up your game in the best way possible? Come find out how you participate in unique opportunities to engage with colleagues across the industry in design teams and other forums that are exclusively available to our Community Participants.

1500 - 1545 EST
Ethical technology: Keeping diversity, equity, and inclusion in the playbook

Are newer technologies skewing the game? DEI is a crucial component of any business, and ensuring your efforts are working with new technology as it arises is fundamental for your future success. Join this discussion about making sure the rules of the game allow everyone to win.

ATPCO Routehappy
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We provide the world’s leading technology, pricing, and shopping data to airlines, global distribution systems, travel agencies, and tech companies.

We’re blending dependable data and systems with innovative technology so you can change the way the world buys flights.

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