Elevate 2027Data Reimagined

5-7 APRIL 2027  | Montréal, canada

Taking data to new heights

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PAST ATTENDEES
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When
Monday, 5 April - Wednesday, 7 April 2027
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Where
Hotel Bonaventure, Montréal
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The must-attend event of the airline industry

For 60 years, ATPCO has been powering airline retailing with the data that moves the industry forward. Elevate brings that momentum right to the center stage.  

It's not just another conference.  

Elevate is where the industry’s boldest thinkers and top innovators come together to shape the future of air travel, together. It’s where vision meets execution. Where dynamic offers, AI breakthroughs, and new technology become reality.  

Join the leaders reshaping airline retailing, challenge what’s possible, and get ready to put data in motion and offers in action.

An industry favorite

For more than 20 years, Elevate has been a movement of innovation, collaboration, and transformation that continues to redefine airline retailing. Each year, ATPCO brings together the leaders and decision-makers to open new doors, spark new ideas, and accelerate the future of air travel.

Don’t miss your chance to be part of it!

Very welcome and a lovely atmosphere. Even with so many participants — Elevate 2026 felt intimate.

I really liked the way the conference was structured. Having the main stage events across two days made the conference feel less about people talking at me and more about sharing knowledge, learning, and networking.

Excellent conference! The agenda was well thought out and allowed adequate times for breaks, the app was informative and easy-to-use, and overall an effective use of my time. Look forward to attending next year.

The speakers were great and each brought a different perspective about the future of airline pricing.

It became very clear how passionate many people at this conference were, which was both impressive and also inspiring.

ALL of the content was relevant and the breakout selections allowed us to fine-tune the relevancy even more.

It was a really good conference. Excellent time for networking, and the subject matter of each breakout and main stage session was excellent.

It is so nice to be able to have one-on-one conversations with members of the ATPCO team.

The Elevate 2026 conference was extremely valuable in understanding our industry ecosystem, particularly from a customer-forward way. It allowed me to gain insights into unknown unknowns and allowed me to reframe ‘problems’ into pro-customer opportunities.

ALL of the content was relevant and the breakout selections allowed us to fine-tune the relevancy even more.

The speakers were great and each brought a different perspective about the future of airline pricing.

The Elevate 2026 conference was extremely valuable in understanding our industry ecosystem, particularly from a customer-forward way. It allowed me to gain insights into unknown unknowns and allowed me to reframe ‘problems’ into pro-customer opportunities.

Very welcome and a lovely atmosphere. Even with so many participants — Elevate 2026 felt intimate.

It was a really good conference. Excellent time for networking, and the subject matter of each breakout and main stage session was excellent.

Excellent conference! The agenda was well thought out and allowed adequate times for breaks, the app was informative and easy-to-use, and overall an effective use of my time. Look forward to attending next year.

It is so nice to be able to have one-on-one conversations with members of the ATPCO team.

I really liked the way the conference was structured. Having the main stage events across two days made the conference feel less about people talking at me and more about sharing knowledge, learning, and networking.

It became very clear how passionate many people at this conference were, which was both impressive and also inspiring.

TESTIMONIALS

An industry favorite

For more than 20 years, Elevate has been a movement of innovation, collaboration, and transformation that continues to redefine airline retailing. Each year, ATPCO brings together the leaders and decision-makers to open new doors, spark new opportunities, and accelerate the future of air travel.

Don’t miss your chance to be part of it!
Very welcome and a lovely atmosphere. Even with so many participants — Elevate 2026 felt intimate.
The speakers were great and each brought a different perspective about the future of airline pricing.
ALL of the content was relevant and the breakout selections allowed us to fine-tune the relevancy even more.
Excellent conference! The agenda was well thought out and allowed adequate times for breaks, the app was informative and easy-to-use, and overall an effective use of my time. Look forward to attending next year.
It was a really good conference. Excellent time for networking, and the subject matter of each breakout and main stage session was excellent.
I really liked the way the conference was structured. Having the main stage events across two days made the conference feel less about people talking at me and more about sharing knowledge, learning, and networking.
It became very clear how passionate many people at this conference were, which was both impressive and also inspiring.
It is so nice to be able to have one-on-one conversations with members of the ATPCO team.
The Elevate 2026 conference was extremely valuable in understanding our industry ecosystem, particularly from a customer-forward way. It allowed me to gain insights into unknown unknowns and allowed me to reframe ‘problems’ into pro-customer opportunities.

Elevate lands in Atlanta!

From its role as a crossroads of travel to its vibrant arts, food, and music scene, Atlanta is a global connection point and offers the perfect backdrop to reimagine the future of airline retailing.  

This April, join us in the heart of Atlanta for bold ideas, industry-defining conversations, and the energy of a city built on momentum.

Elevate lands in Atlanta!

From its role as a crossroads of travel to its vibrant arts, food, and music scene, Atlanta is a global connection point and offers the perfect backdrop to reimagine the future of airline retailing.  

This April, join us in the heart of Atlanta for bold ideas, industry-defining conversations, and the energy of a city built on momentum.

Elevate by the numbers

66%
of past attendees reside in the Americas
23%
of past attendees reside in EMEA
11%
of past attendees reside in APAC
0
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Speakers
0
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Companies
0
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Hours of programming
0
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Global attendees

Elevate's impact

66%
of past attendees reside in the Americas
23%
of past attendees reside in EMEA
11%
of past attendees reside in APAC
60+
Speakers
130+
Companies
20+
Hours of programming
26%
Director level and above

Who was in the room

Data Reimagined.
Montréal Inspired.

Montréal has long been a hub for global aviation, which makes it a natural home for Elevate 2027. In a city fueled by creativity and bold thinking, we’ll challenge perspectives, spark new ideas, and reimagine the future of airline retailing.

A new setting for what's next.

The Hotel Bonaventure Montréal is in the heart of downtown, connected to the city’s underground network and a short walk from Old Montréal. Stay an extra day to explore the city’s food, arts, and history.

FAQs

Find answers to our frequently asked questions! For additional assistance, email events@atpco.net.
I’ve registered for Elevate. What hotel should I book?

UPDATE: The room block at the Westin Peachtree is now closed. Our negotiated sleeping room rate is no longer available and this property is sold out over our event dates. Please consider booking at one of the following hotels listed below:

‍

Indigo Hotel Downtown

230 Peachtree Street, NW

Atlanta, GA

Distance from the Westin Peachtree: 0.3 miles – 2 minute drive or 5 minute walk

Atlanta Hotel Near Georgia Aquarium​ | Hotel Indigo Atlanta Downtown

‍

Hyatt Regency Atlanta

265 Peachtree Street, NE

Atlanta, GA

Distance from the Westin Peachtree: 0.5 miles – 3 minute drive or 6 minute walk

Hyatt Regency Atlanta | Book Your Downtown Stay Today

‍

The Connally Hotel Downtown

54 Peachtree Street, NW

Atlanta, Georgia

Distance from the Westin Peachtree: 1 mile – 7 minute drive

Hotel in Atlanta, GA | The Connally Hotel Downtown Atlanta, an Ascend Collection Hotel

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Does Elevate cost anything?

Register early so you can save big on Elevate! Get the early bird rate of just USD 199 when you sign up by 15 December. Missed it? No worries! The standard rate of USD 299 runs until 13 March. But don’t wait too long. After that, it’s your last chance at USD 399 through 20 April. Spots are limited, so secure yours right now by registering. Register now!

How can I convince my boss to approve my attendance to Elevate?

If you need some help convincing your boss to approve your attendance to Elevate, download our justification letter!

What is Elevate?

Elevate is ATPCO’s annual conference for customers and airline industry professionals. It blends the latest modern airline retailing news with brand new insights that fuel the future of travel from the industry’s top decision-makers and most influential leaders. Prioritizing innovation, collaboration, and industry transformation, Elevate is where data gets put in motion and offers get put in action.

Where is Elevate taking place?

The location of the conference is the Westin Peachtree Plaza in Atlanta, Georgia.